Turns out, I can put a number on the cost of Elon Musk’s “involvement” in UK “politics” during August 2024 and since… 4.3%. Yup. We’ve lost just 4.3% of Followers from the X account our not-for-profit uses since September 2024. It was going steadily down each month but now appears to have levelled off.
To put it another way, 95% of users don’t care what Musk does. So, now you know where you stand, I guess.